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One of the first questions you need to answer when choosing a Web host is whether you want Linux/Unix or Windows web hosting. If your site is a plain brochure site, with little or no programmed functionality, you can probably go with a less expensive hosting platform, which is usually Linux/Unix. However, if your Web site has specific web programming or programming for e-commerce, you may need another Web site hosting platform. Also, consider how you are going to program your site. Are you using ASP, PHP, Perl or Ruby? Think about what databases you will use, too. This things will factor in to what Web host you should choose.